A New Era of Global Wellness

9:15 am - 10:15 am

Solving The Fitness Industry’s Hospitality Crisis

Join Jack Thomas and Matt Lavender of The Fit Guide, and Jennifer Maanavi, CEO of Physique 57, as they delve into the crucial role of hospitality in propelling the success of your fitness business. Leveraging their expertise in evaluating fitness studios worldwide, Jack and Matt's team at The Fit Guide has established a global standard for premium fitness experiences. As founder and CEO of Physique 57, The Fit Guide’s #1 Barre studio globally, Jennifer offers over 15 years’ experience running one of New York’s most recognized fitness brands. Unlock the potential of hospitality in your fitness business and benefit from the transformation it can bring to your brand, community, and overall success.

1:30 pm - 2:30 pm

The REX Retention Study: Unlocking the Science Behind Member Retention

Explore the findings of the largest study on member retention ever conducted globally, analyzing over 200 million fitness club visits of US-based REX Roundtable facilities. This session uncovers the key indicators driving member loyalty, effective engagement strategies, and retention trends across diverse markets. Dr. Bedford will break down the data, offering actionable insights and proven tactics that clubs can implement to boost retention and enhance the member experience. Gain valuable knowledge to refine your strategies and drive sustainable growth for your club.

Dr. Paul Bedford & Select Voices From REX Roundtables

2:45 pm - 3:45 pm

Holistic Health Experiences: The Business of Becoming Well

The future of wellness is evolving, with integrative health spas and wellness spaces increasingly merging with fitness experiences to offer a truly holistic approach to health. This session will explore how the boundaries between wellness, hospitality, and fitness are blurring, creating immersive environments that nourish the mind, body, and spirit. From state-of-the-art spa therapies to cutting-edge fitness programs, we’ll examine how wellness destinations are curating experiences that promote physical recovery, mental clarity, and emotional well-being. Discover how these innovative spaces are redefining what it means to be well, and why they’re quickly becoming the go-to destinations for individuals seeking comprehensive, transformative health experiences. Learn how the convergence of these sectors is shaping the future of wellness and how brands are creating holistic, multi-dimensional offerings that cater to today’s health-conscious consumer.

A Panel Discussion (Stay Tuned For Panelists Announcements!)

4:00 pm - 4:45 pm

Building Generational Connections: Crafting Inclusive Experiences for Families in Fitness

This session will focus on creating fitness experiences that cater to multiple generations, from fathers and sons playing pickleball together to grandmothers and grandsons working on their strength training. Learn how to design programs and spaces that promote health and wellness for all ages, fostering a sense of community and connection while improving physical well-being across generations. Discover innovative strategies for engaging diverse age groups and building intergenerational bonds through shared fitness experiences.

A Panel Discussion (Stay Tuned For Panelist Announcements!)

1:00 PM - 2:00 PM

The Customer Success Blueprint: A Team Approach to Member Retention

Member retention requires an all hands on deck approach. This session will explore the critical roles needed to elevate customer experience, from customer success reps to upsell specialists, and trainers and instructors that are invested in the strategic touchpoints that drive member engagement. Learn how to optimize your team’s impact at every stage of the member journey, from trials to long-term retention. Discover best practices for building a seamless support system that anticipates member needs, enhances satisfaction, and maximizes the value of your offerings. 

A Panel Discussion (Stay Tuned For Panelist Announcements!)

2:30 pm - 3:30 pm

Putting Members First: Elevating Your Health Club Through Community-Centric Leadership

Let’s explore the evolving behavior patterns of modern health club members and the increasing importance of delivering tangible results. The session will address how health clubs can stay competitive in a landscape where social media, apps, and online communities play a major role in member engagement. Learn strategies for fostering in-person accountability, including leveraging run clubs and other community-building initiatives. Discover how to create an inclusive environment that builds confidence, especially among younger generations. The session will also emphasize the need for health clubs to prioritize safety and effectiveness in their offerings, backed by the latest research, to ensure members achieve their fitness goals.

11:00 AM - 12:00 PM

Bringing Boutique Insights Into the Club Experience

In this session, industry experts will explore how to integrate boutique fitness insights, particularly Pilates, into the club experience. Attendees will learn strategies for creating a personalized, high-touch studio environment within the larger club setting, balancing intimacy with community. The discussion will cover pricing models for new offerings, including how to structure membership options that provide value while maintaining exclusivity. Experts will also share best practices for sourcing qualified Pilates instructors and other specialized professionals, ensuring they deliver top-notch experiences for club members. Additionally, the session will highlight effective ways to retain members by leveraging boutique-style programs to enhance engagement and attract new clientele. Whether you're looking to introduce Pilates or expand your existing services, this session will provide actionable insights on elevating your club’s offerings and staying competitive in a rapidly evolving fitness landscape.

A Panel Discussion (Stay Tuned For Panelist Announcements!) 

1:30 PM - 2:30 PM

The 3 R's of Group Fitness: Retention, Referrals, and Raving Fans!

Group Fitness programming has the potential to be your most powerful tool for the three critical business parameters of Retention, Referrals and creating Raving Fans. This session will be a deep dive into those areas from the perspective of effective group fitness management, and application of effective strategies based on your business stage and goals. Walk away with a game plan on how to leverage class programming to boost all your important metrics for the WIN of having the best class schedule and team in town.