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March 12-14, 2025 | Las Vegas, Nevada

A New Era of Global Wellness

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Jason Shafrin

Senior Managing Director, FTI Consulting’s Center for Healthcare Economics and Policy
Speaker Bio

Jason Shafrin, Ph.D. is a Senior Managing Director in FTI Consulting’s Center for Healthcare Economics and Policy, where he leads teams applying advanced health economics and outcomes research (HEOR) methods to questions of pharmaceutical value, market access, and policy. With more than 20 years of experience, Dr. Shafrin has advised global life sciences companies, public agencies, and nonprofit organizations on evidence generation, pricing and reimbursement, and health policy evaluation. An applied microeconomist specializing in cost-effectiveness analysis, budget impact modeling, discrete choice experiments, and real-world evidence studies, Dr. Shafrin has published in leading journals such as Health Affairs, JAMA, and Value in Health. His research spans oncology, neurology, and rare diseases, focusing on quantifying the value of medical innovation and payer decision-making. Dr. Shafrin is also an Adjunct Professor at the University of Southern California’s Alfred E. Mann School of Pharmacy and Pharmaceutical Sciences and the founder of the Healthcare Economist blog, a recognized platform for health policy and economics insights.

See This Speaker

  • Mar 17

    2:00 PM - 4:00 PM

    Global Advocacy Summit

    This program features two expert panels and an open forum exploring how physical activity drives both public health and economic growth. Global leaders, federations, and NGOs will discuss cross-sector collaboration, policy alignment, and the role of fitness associations in shaping preventive health and workforce well-being worldwide.

Sessions

  1. 9:30 am - 10:00 am

    Global Wellness - State of the Industry

    The session unveils HFA's newly-released Global Report, providing an in-depth analysis of current fitness and wellness trends across the world. This session will highlight key findings from the report, focusing on emerging industry trends and shifts impacting different markets. We will also offer insights into regional developments, consumer behavior, and market opportunities, from the GWI’s annual research projects. Discover strategic approaches to navigate and capitalize on these changes effectively.

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      Anton Severin

      VP, Research, HFA

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      Beth McGroarty

      VP, Research, Global Wellness Institute

  2. 10:30 AM - 11:30 AM

    Sharing Your Voice & Empowering the Future

    HFA is working to give the industry a seat at the table. It is more important than ever to have a strong unified voice on public policy issues that impact the health and fitness industry. This session will focus on the key advocacy work taking place in Washington, DC and in state houses throughout the nation. Learn about what HFA is focused on to protect your bottom line and position the industry for success.

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      Mike Goscinski

      VP, Government Affairs, HFA

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      Charles Regnante

      Manager, Government Affairs, HFA

  3. 1:00 PM - 2:00 PM

    Price Elasticity Study

    This research-driven discussion will delve into how understanding price elasticity can transform your pricing strategy. We’ll explore data on membership trends, seasonal fluctuations, and consumer behavior to determine optimal pricing strategies. Learn when to adjust your prices and how to effectively respond to market shifts, maximizing revenue while retaining members. Featuring case studies and actionable insights, this session equips operators with the tools to navigate pricing challenges in a competitive landscape. 

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      Anton Severin

      VP, Research, HFA

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      Richard Beddie

      Chair, GHFA

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      Asahi Takano

      Partner and Head of Asia Pacific, Portas Consulting

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