HFA European Congress 2025

Sponsorship Opportunities

The European Congress attracts industry leaders from Europe and beyond for three days of networking, information sharing, and executive-level education. These gatherings help suppliers and operators drive their businesses forward and positively impact the customers they serve.
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Sponsorship Inquiries
Lynne Devaney, Vice President of Sponsorship & Business Development
ldevaney@healthandfitness.org
+1 202-938-3219

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Get Started

Benefits included in all packages

  • Sponsor recognition in pre-event marketing materials 
  • Logo recognition on the main presentation screen prior to each session 
  • Pre-event list of registered participants four weeks prior to the event
  • Post-event list of registered participants two weeks after the event 
  • Sponsor listing on the Congress section of healthandfitness.org and the Event App 
  • 50% discount off purchase of a full page ad in the HFA Global Report (complimentary for Title Sponsor)
  • Right-of-First-Refusal for the 2026 European Congress

Exclusive

Presenting Sponsor

Fee: €50.000

  • Recognized as the Presenting Sponsor of Event
  • Keynote Speaking Opportunity OR  introduction of a Keynote Speaker along with company promotional video
  • Top Branding Placement on all event materials, website, and signage
  • Premium Marketplace Space (3 meter x 3 meter maximum display are with table and 2 chairs included)
  • 1 Full page in the HFA Global Report 
  • Event App: Two push notifications (one pre-event and one during the event) 
  • 1 Promotional Broadcast Email to attendees: Sent pre or post event 
  • VIP Lunch with top attendees
  • Customized Activation Opportunity 
  • Opportunity to distribute one piece of marketing material on all seats
  • Opportunity to place up to three pull-up banners throughout event space
  • 1-on-1 Meeting participation (Assistance with scheduling up to 10 meetings)
  • 8 All-Access Passes: Includes Club Tours for your company’s employees to attend

3 Companies

Platinum Sponsor

Fee: €20.000

  • Speaking opportunity in a featured panel or fireside chat
  • High-Visibility Branding (website, signage, and event collateral)
  • Sponsor Marketplace Space: 3 meter x 3 meter maximum display are with table and 2 chairs included 
  • Event App: Two push notifications (one pre-event and one during the event) 
  • 1 Promotional Broadcast Email: Sent pre or post event 
  • Opportunity to host one language breakout discussion
  • Branded Experience (exclusive sponsor of 1 coffee and tea break)
  • 1-on-1 Meeting participation (Assistance with scheduling up to 7 meetings)
  • 5 All-Access Passes: Includes Club Tours for your company’s employees to attend

4-5 Companies

Gold Sponsor

Fee: €15.000

  • Introduction of Panel or Breakout Session 
  • Branded Networking Space (co-hosting 1 coffee and tea break)
  • Sponsor Marketplace Space: 3 meter x 3 meter maximum display are with table and 2 chairs included 
  • 1 Promotional Broadcast Email: Sent pre or post event 
  • Recognition in Event Promotions (social media, website, email marketing)
  • Premium Branding on Event Materials
  • 1-on-1 Meeting participation (Assistance with scheduling up to 5 meetings)
  • 4 All-Access Passes: Includes Club Tours for your company’s employees to attend

Silver Sponsor

Fee: €10.000

  • Sponsor Marketplace Space: 3 meter x 3 meter maximum display are with table and 2 chairs included 
  • Onsite Branding (signage, digital displays)
  • Recognition in Event Marketing Materials
  • 3 All Access Passes: Includes Club Tours for your company’s employees to attend

Bronze Sponsor

Fee: €6.000

  • Onsite Branding (signage, digital displays)
  • Recognition in Event Marketing Materials
  • 2 All Access Passes: Includes Club Tours for your company’s employees to attend

Custom / À La Carte

Fee: €6.000

Custom

Tailored sponsorships based on your goals (e.g., curated networking experiences, VIP dinners, or digital content opportunities).

A La Carte
  1. Keynote Session Sponsor (€10,000) – Exclusive branding for the keynote session with logo placement and on-stage recognition along with video.
  2. Welcome Reception Sponsor (€10,000) – Branding throughout the opening networking event.
  3. Lunch Sponsor (€7,500 per day) – Branding on menus, signage, and opportunity to provide branded giveaways.
  4. Branded VIP Lounge (€25,000) – A dedicated networking space with sponsor branding and premium seating.
  5. Name Badge Lanyards (€7,500) – Exclusive branding on attendee lanyards. (Sponsor produces lanyards)
  6. Name Badges (€10,000) – Exclusive branding alongside event branding on all attendee badges.
  7. WiFi Sponsor (€10,000) – Custom-branded login page and signage.
  8. Charging Station Sponsor (€8,000) – Branding on charging stations throughout the venue.
  9. Wellness & Relaxation Sponsor (€7,500) – Branding on wellness activities like morning yoga or meditation sessions.
  10. Custom Wall & Floor Clings (Variable) – Branding on high-traffic areas within and outside of the event venue.
  11. Onsite Registration (€10,000) – Showcase your company logo and branding alongside the event branding at the onsite registration area.
  12. Attendee Bag (€7,500) – Every attendee will receive a branded bag when checking in at registration. (Sponsor produces bags)
  13. Equipment Pedestal (€5,000) – Display your product in a highly trafficked area during the entire event.
  14. Translation (€7500) - Recognition for supporting the language translation program
  15. Club Tours (€7500) - Branding recognition on all promotion of the Club Tour program.
  16. Exercise Programming (€3,500) - Lead a class for all attendees to take part in.

"The Health & Fitness Association European Congress is a must-attend event for anyone seeking to stay at the forefront of the European fitness industry. The congress consistently provides a unique and valuable opportunity for interactive learning, exceptional networking and insightful sessions and speakers. It is an event I look forward to annually!"

David Van Daff
Director of Global Industry Development National Academy of Sports Medicine (NASM)

Sponsors

Thank you to our incredible 2024 sponsors!