_MG_1826HEALTH FITNESS_DAY1_21OCT_2024 By Julieta Feroz

Shaping the Future: Uniting Fitness, Health and Wellness

Join us 2-4 October at the Historic Beurs van Berlage in Amsterdam, Netherlands

Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Phasellus hendrerit. Pellentesque aliquet nibh nec urna. 

2-4 October

Shaping the Future: Uniting Fitness, Health and Wellness

Join us 2-4 October at the Historic Beurs van Berlage in Amsterdam, Netherlands.

_MG_1826HEALTH FITNESS_DAY1_21OCT_2024 By Julieta Feroz

2-4 October

Get the Best Price by Registering Before April 30

Join us 2-4 October at the Historic Beurs van Berlage in Amsterdam, Netherlands.

BvB-Grote Zaal 04

Real-Time Translation Available

Join us 2-4 October at the Historic Beurs van Berlage in Amsterdam, Netherlands.

HEALTH FITNESS_DAY2_22OCT_2024 By Julieta Feroz-6595-1

Network with Industry Leaders

Join us 2-4 October at the Historic Beurs van Berlage in Amsterdam, Netherlands.

_MG_1554HEALTH FITNESS_DAY1_21OCT_2024 By Julieta Feroz

Join the Club Tours on 4 October

Join us 2-4 October at the Historic Beurs van Berlage in Amsterdam, Netherlands.

Gustav-centrum-660x440

View Innovations in the Marketplace

Join us 2-4 October at the Historic Beurs van Berlage in Amsterdam, Netherlands.

HEALTH FITNESS_DAY2_22OCT_2024 By Julieta Feroz--12

Speaker

Bryce Hastings

Head of Research, Les Mills

Bryce Hastings became a certified physiotherapist in 1986 and has a master of philosophy from AUT University, Auckland. In 1990, he opened a physical therapy practice at Les Mills World of Fitness in Auckland, the creative center of Les Mills programming. In 2011, he started the Les Mills Research department and has worked with industry experts from universities across the globe.

He has co-developed research programs on core conditioning, high intensity interval training, exercise behavior and exercise strategies for sedentary individuals. He is working toward a PhD, investigating walking economy in individuals with osteoarthritis of the hip.

BryceHastings

Can't Miss Event!

Thursday, 2 October

12:30 pm - 1:30 pm
Harnessing the Power of Gen Z’s & Alpha’s Interest in Fitness

This session will explore how Gen Z and Gen Alpha are driving a shift in fitness and wellness spending, with a growing focus on healthy practices. We’ll delve into the rise of the sober curious movement, where young consumers are prioritizing wellness over traditional party cultures. Learn how fitness brands can tap into this trend, engaging these generations by aligning with their values of mental, physical, and emotional well-being.

Be Part of the Action

Secure Your Spot Today!


Not ready to register? Sign up here for updates on speakers, sessions, club tours, networking opportunities, and more.