National Health & Fitness Alliance
The National Health & Fitness Alliance was created to unite the advocacy, public affairs, stakeholder engagement, fundraising, and lobbying efforts of the health and fitness industry in the U.S.
Lobbying
In Washington, D.C., state capitals, and local jurisdictions to promote policies that support the industry and its ability to serve the public.
Public Relations
To communicate the value of the health and fitness industry in the U.S.
Grassroots Activation
To mobilize the collective energy of passionate fitness professionals.
Fundraising
Through the PAC and generous donations to support industry legislative champions on Capitol Hill.
A Community-Driven Alliance
The National Health & Fitness Alliance is a broad-based, open-platform, community-driven alliance. We bring together thought leaders and change makers from a variety of fields and disciplines to do something important for the promotion of health and fitness, including:
- Fitness Professionals
- Health Clubs, Gyms, and Studios
- Consumer Fitness Brands
- Allied Organizations
- Private Equity
- Industry Partners
We welcome and invite all health and fitness industry stakeholders to connect to the NHFA community.
Frequently Asked Questions
How is the National Health & Fitness Alliance funded?
The National Health & Fitness Alliance is funded by a portion of Health & Fitness Association membership dues, donations from Health & Fitness Association Industry Partners, and contributions from a broad base of industry allies and stakeholders.
Do you have to be a member of the Health & Fitness Association to participate?
No. Health & Fitness Association membership is not required for participation in the National Health & Fitness Alliance. Any individual or organization interested in supporting the health and fitness industry is welcomed to participate.
Is the National Health & Fitness Alliance a part of the Health & Fitness Association or a separate organization?
The National Health & Fitness Alliance is the U.S.-based advocacy arm of the Health & Fitness Association.
How is the National Health & Fitness Alliance different from the former Industry Leadership Council?
The Industry Leadership Council focused on pooling together funding from Health & Fitness Association club members and industry partners to support health club lobbying efforts. The National Health & Fitness Alliance vision is broader and more inclusive of industry stakeholders, recognizing the power in uniting a dynamic community of interconnected interests to impact the future of the health and fitness industry.
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