---
title: IHRSA Member Retention Report Free Download
description: IHRSA and The Retention People partnered to study member loyalty and establish benchmarks for the North American fitness market, using the Net Promoter Score.
---

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# Improve Your Club Members' Loyalty

![IHRSA_Retention_Guide_v1i3-cover.jpg](https://hub.healthandfitness.org/hs-fs/hubfs/Publications/IHRSA_Retention_Guide_v1i3-cover.jpg?width=500&name=IHRSA_Retention_Guide_v1i3-cover.jpg "IHRSA_Retention_Guide_v1i3-cover.jpg")

## Download the IHRSA Member Retention Report, "Focus on Member Loyalty"

IHRSA and The Retention People partnered to study member loyalty and establish benchmarks for the North American fitness market, using the Net Promoter Score. The results in this issue of IHRSA's member-only report series are available to you for free.

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