Each year, IHRSA researches and reports on the fitness industry’s performance and consumer behavior trends. This Media Report specifically focuses on U.S. health club consumer trends and the devastating impact COVID-19 has had on gyms and studios to assist members of the media when covering a story on the health and fitness industry.
We're releasing a second 2021 Media Report to detail fitness industry data, statistics, and trends from the height of the COVID pandemic to now. As well as where we go from here.
The Fall 2021 IHRSA Media Report includes:
We hope that the following information helps you develop accurate, compelling coverage of fitness clubs, their members, and the countless benefits these clubs provide to their communities.
If you have any questions about this report, the industry, or would like to receive news alerts about health club industry trends, email pr@ihrsa.org.
—Melissa Rodriguez, MBA, IHRSA Senior Research Manager